Promote releases to verified music industry curators
Build music promotion campaigns that impact, with the leading tool trusted by major labels and top promoters. Distribute releases securely to top music industry contacts.

Verified Industry Contacts

Global Markets

Target by Format
Artists, Promoters, and Record Labels
use Caster to promote music

Artist
Build professional music promotion campaigns for radio distribution to thousands of verified contacts across music markets. Play MPE’s curated distribution packages get releases directly to top curators in radio, media, music supervision, blogs, retail, restaurants, and more. Promote music independently with distribution packages including College, NonComm, Community, Specialty Shows and other open formats spinning indie artists. Caster is the same music promotion tool the pros use!

Promoter
Play MPE’s vast (and routinely audited) promotional distribution lists are packed with verified industry contacts. Target industry contacts by radio format, music genre and music market. Whether you are promoting one artist, or a full roster in an array of music genres, Caster has a list for that. View downloads, opens and clicks per release in Reporting and easily export releases to MTR for radio tracking. Promoted releases are hosted in the leading secure access library, Player.

Record Label
Streamline promotions teams workflow with bulk metadata entry, contact management, assets that never expire, and much more. Ensure sensitive pre-release content is protected (encryption/watermarking), set impact/take-down dates, and customize permissions. Promote releases by target market and/or share global releases to subsidiaries for increased efficiencies and accuracy. Caster is the global leader in secure, scalable music promotion distribution.
Build and distribute music promotion campaigns that impact
Promoting music with Caster
Building a music promotion campaign with Caster is easy. Upload music files, input metadata, add promotional assets,
and select distribution packages (starting at $250). International promotion packages and a la carte lists by format and music market are available.

Step 1: Sign up
Sign up for Caster here. Next you will receive a Welcome Email where you can sign in and start building your first music promotion! To make promoting and tracking your music as efficient as possible, a MTR radio tracking account is automatically created for you using the same sign in credentials.

Step 2: Upload
Upload mixed & mastered (broadcast-ready) song files (WAV/AIFF) and release artwork. Input release information and metadata. Select the release type (single/ep/album), song versions, (radio edit, clean, explicit, instrumental, album version) and music genre. Choose permissions and enable music curators to contact you.

Step 3: Promote
Input promotional copy and set a release impact date. Input an attention-grabbing subject line for your email blast. Include a press release, contact information, and links (music video, website). Attach promo assets such as promo photos and artist bio (up to 5). Releases include 2 free resends (update with radio adds, press quotes, tour dates and more) which can be used within 6 months of the first send.

Step 4: Distribute
Select music promotion packages for the email blast and distribution of the release to industry contacts. Select packages by market and format or choose an International Bundle. Target promotions to radio, media, and industry VIPs. Plus add on global music supervisors, bloggers and/or curators in retail, restaurants and airlines.

Step 5: Summary
View a summary of the promotional release and invoice line items (selected distribution lists) before submitting and checking out. Review all content, assets, and selected distribution packages for accuracy. Changes can be made after payment by contacting support.

Step 6: Export Release to MTR
After finalizing the promotion, click ‘Track Music’ from the “…” drop-down beside the release. Once redirected to MTR, select songs for airplay tracking, choose a start date and purchase a plan. Caster users get 10% off MTR. Track spins with MTR to know when and where songs are gaining traction at radio.